by Bruce Turkel | Dec 1, 2020 | Coronavirus, Is That All There Is, Personal Development, Turkel
What is Thanksgiving all about? Forget the turkey and the stuffing, forget the apocryphal story of the Pilgrims and their native Americans dinner guests, try to even forget about the cranberry sauce and the pumpkin pie. The real meaning of Thanksgiving is right there...
by Bruce Turkel | Sep 21, 2020 | Advertising, Branding, Branding Yourself, Building Brand Value, Speaker, Turkel
I like it when I see a collection of political candidate signs clustered together on someone’s yard. Especially when the assortment includes a sign for their preferred presidential candidate. That’s because as much as I try to stay up-to-date with local and regional...
by Bruce Turkel | Sep 15, 2020 | Branding, Branding Yourself, Building Brand Value, Turkel
My father was a general contractor on Miami Beach in the 1960s. As innovative as my dad was, the business was still a rather analog affair. Supplies were delivered on flatbeds, building materials were inventoried on a clipboard, boards were nailed together by hand,...
by marketing.bruceturkel | May 1, 2019 | Bruce Turkel, Marketing, Social media, Turkel
Each time I use a restaurant bathroom I see a different version of this sign: “Please Wash Your Hands After You Go To The Bathroom.” Here’s something I don’t understand: why should you wait to wash your hands until after you go to the bathroom? Pardon me for getting...
by Bruce Turkel | Oct 24, 2018 | Branding Yourself, Bruce Turkel, Speaker, Turkel
The advertising agency I worked at specialized in creating successful brands for residential real estate projects. We created advertising strategies, brand identity, and marketing and advertising for high-rises, gated communities, golf resorts, condominiums, and...
by Bruce Turkel | Jul 18, 2018 | Branding Yourself, Turkel
The workshop was titled “How to get on TV.” I was given two and a half hours to show the conference attendees exactly what they needed to do to generate television appearances. There’s a lot that needs to be done in order to end up with a coveted spot in front of the...
