“Bruce’s brilliance is summed up in 3 points:
1. Bruce sees things differently, creating unique solutions.
2. Bruce presents his ideas simply and succinctly.
3. Bruce helps people improve their outcomes by applying his solutions to their lives and their businesses!
Get Bruce Turkel TODAY – on your stage,
in your boardroom, and with your teams!”
Charles M. Dusseau
Former Secretary of Commerce, State of Florida
“Bruce has these unique perspectives that create incredible solutions. His solutions produce phenomenal RESULTS. And, Bruce truly cares.
I highly recommend the Bruce Turkel experience – seeing him speak or working with him and channeling his brilliance to your benefit.”
“You were rated as the Conference’s top speaker and a very high percentage of attendees requested that we bring you back again.
You’re our #1 speaker for conferences!”
“Bruce was the opening guest speaker of our annual marketing summit and was sincere, entertaining, educational and ‘real world’ in a way that our team really appreciated. We are beyond pleased that we selected Bruce to speak at our summit.”
“Bruce is an incredibly gifted, engaging and dynamic speaker. His deep knowledge of the drivers of economic development and how best to use them to market yourself successfully make him unique.”
FEATURED VIDEOS
“Bruce has these unique perspectives that create incredible solutions. His solutions produce phenomenal RESULTS. And, Bruce truly cares.
I highly recommend the Bruce Turkel experience – seeing him speak or working with him and channeling his brilliance to your benefit.”
We All Build Brands with Same Tools as Everybody Else
Watch Bruce illustrate how the tools you use to build your brand don’t differ from what others have at their disposal. You just have to look at things a different way to make your brand work.
You Control Your Own Brand
Interactive Harmonica Experience
TED Talk Book Signing Story
A brand is what people think about you while you’re not around! Bruce Turkel shares a short compelling story from his own life that illustrates how brands work. Watch the video to hear the rest.

"Is That All there Is?"
Regardless of our successes, at some point in our lives we stop and ask ourselves, “Is that all there is?”
Bruce’s widely loved commentary and witty observations present a collection of engaging interviews with smart people who faced the same questions you are facing share their experiences.
You’ll discover personal stories of their own pivots – career changes, lifestyle shifts, and strategies for keeping life’s spark glowing. Every single one of them is presented to help you move forward in your own life.

“Bruce Turkel’s is a profound exercise in the practical that will help shake you out of your complacency and get you on your way to managing the inevitable life altering changes that we either choose to make or are forced upon us… The ball’s in your court. Use this book to focus on how to get it back over the net.”

Forbes Magazine Article
“Is That All There Is? There’s More To Life Than Revenue and Stock Prices”
I was very surprised and pleased to see the ITATI article in the October Forbes magazine.
Check out the full article on the “Is That All There Is?’ book page.
“
Every day, in dozens of different ways, you’re sending a message out to the world…
A message that determines whether or not people are going to like you, help you, work with you, respect you, trust you, hire you, refer and promote you.
“
“Think about all the companies that you respect, the ones you buy from – the ones that you love… They have all figured out how to say what they do in 1, 2 or 3 words
The idea is – they stand for something:
Just Do It
Think Different
I’m Lovin’ It
If you can reduce that message to its simple most elemental essence, what you’ve done is created what I call Brand Shorthand.”
“We have to stop thinking about function and start thinking about feelings and relationships.
If you can show your customer how your brand can help them be who they want to be, that’s where EVERYTHING CHANGES.
A good brand makes people feel good, but a GREAT BRAND makes people FEEL GOOD ABOUT THEMSELVES.”
What Others Have To Say…

James Lavine
Lockheed Martin Aeronautics
“Bruce, you are the very best of everyone I’ve ever experienced in my career. Your remarkable ability to instill clear ideas with humor and yet connect it all together is world-class. Bravo!”

Daniella Levine Cava
Mayor, Miami-Dade County
“Mr. Turkel’s presentation was one of the most inspirational workshops I have ever attended.”

Juan Rovira
Chief Marketing Officer, BACARDI USA
“Bruce was the opening guest speaker of our annual marketing summit and was sincere, entertaining, educational and ‘real world’ in a way that our team really appreciated. We are beyond pleased that we selected Bruce to speak at our summit.”

Henry Martinez
President, Discovery Communications
“Bruce gets his message across through captivating storytelling that people understand, relate to, and learn from; Stories which stay with them forever.”

Fred Kettler
CEO/President, Kettler Financial
“This was by far the best program I’ve ever attended. I also believe I’ve gained highly respected and trusted collaborators and friends for life – people who truly understand me and my business. If you ever have the chance, DON’T MISS IT!”

Glenn Arrington
Director, United States Tennis Association
“Hi Bruce – thanks again for killing it in San Diego! Everyone loved your inspiration and ideas.”
FEATURED VIDEO ARTICLES
Bruce’s Current Articles – Watch or Read
How to Increase Your Value
Oscar Wilde wrote “Nowadays people know the price of everything and the value of nothing.” Because we can’t count on others for this, it is our job to be scrupulous about the choices we make about how we’re going to spend our time, whom we’re going to spend it working for, and what we’re going to charge for that work. Simply put, it’s your job to know your value.
Function is Cost of Entry
All companies have to offer some degree of function, or they wouldn’t be in business. But function is cost of entry. And after the generic requirement of function has been met, it becomes the “What’s in it For Me?” factor that makes the difference, makes the sale, and makes your day.
What this means to you is that it’s time for a sober, gimlet-eyed look at your business’ messaging to make sure you’re not simply listing your features or cataloging your benefits but instead are making a clear and concise argument for how you make your customers’ lives better.
CONSULTING
Branding Expert
Bruce Turkel is available for private and exclusive consulting for your company.
SPEAKING
Hall of Fame Speaker
Bruce Turkel is a National Speakers Association (NSA) Hall of Fame Speaker.
BOOKS
On Amazon Today
Bruce Turkel’s latest and seventh publication is “Is That All There Is?” Available on Amazon now!