Video is the New Black

Here are some interesting online marketing facts for you: Over 70% of B2B marketers confirm that video is more effective than text for brand building. A study done a few years ago reported that social video outreach generated 1200% more shares than text and images combined. Business Insider reports that more than 500 million hours of video are watched on YouTube every day. Cisco predicts that by [...]

By |2019-01-16T13:36:07+00:00January 16th, 2019|1 Comment

Customer Service: There Are None So Blind…

I’m sitting in the second row of the big conference room listening to the keynote speaker at a corporate event. Every few minutes the speaker raises his hand and asks the audience if they’ve experienced whatever it is that he’s talking about. “How many of us,” his hand goes up and he looks at us meaningfully, “work from home?” “How many of us,” his hand goes up [...]

By |2019-01-09T13:21:29+00:00January 9th, 2019|2 Comments

Building Your Brand for the New Year

New years are great times to look back and look forward – to evaluate how you did in the year that just ended and plan for the year to come. When it comes to your brand strategy and building your personal brand, the new year is also the perfect time to plan for how you’re going to build your brand and build your business. How To Build [...]

By |2019-01-03T16:13:56+00:00January 2nd, 2019|1 Comment