Current Book

ANSWERING ITATI‽

What Are You Doing for the Rest of Your Life?

What’s the book about? It’s about each and every one of us. You and me. And everyone else who’s wondered what to do next with the rest of our lives…

I interviewed lots of people who had faced their own Is That All There Is‽ moments and had gone on to live important, productive, fulfilling lives. I listened to their stories and shared their journeys and their recommendations. Sometimes they agreed with each other. Sometimes they disagreed mightily. But each one of them offered thoughtful, meaningful, and productive recommendations that each of can use to chart our own paths. Sometimes they even share some shortcuts that can save you a lot of trouble and heartache.

Soon I’ll be sharing some of these stories interviewing the people who shared them with me.  I’m excited about producing a podcast with such inspiring people, so stay tuned.

And, let me know what you think!

Forbes Mag October 2021

Is That All There Is‽ There’s More To Life Than Revenue and Stock Prices

I received a surprise in the mail the other day. It was a book titled Is That All There Is‽ by Bruce . The cover is a little funky. Looking at the book, you don’t know what it’s about. It doesn’t even have the author’s name on it. Other than the spine, it doesn’t even have the name of the book on the cover—just the initials in big bold letters, ITATI, which start on the back and work their way to the front cover.

I started to toss it onto a pile with many other books people send me, but that strange cover grabbed my attention. I opened the cover to read the inside flaps. Maybe there would be some hint as to what this book was about. But there was nothing … not even an author bio. Even more intrigued, I started reading the first few pages. After about20 minutes, I unfortunately had to take a call, otherwise I would have kept reading. Eventually I did.

This book speaks to me, and I bet it will to you, too. As leaders, we are tasked with organizations, managing the big picture, which includes the numbers: revenue, growth, stock prices and more. And when we are successful, we are applauded. Most people appreciate what we do. But, if you are like many other leaders, you often wonder, “Is that all there is‽”

Read the balance with the link below.

Shep Hyken – October 18, 2021

Link to Original Article: Forbes

Is That All There Is? in Miami
all about them book on a terrace
All About Them on iphone

"If you're struggling with "what's next" for your life, this book is for you!"

5.0 out of 5 stars for Is That All There Is?

“Bruce gives the reader the best of both worlds–his own thoughts, stories, and words of wisdom–and then he brings in his cast of 14 experts from all walks of life, who have also experienced their own “is that all there is” moments, who share their thoughts in their own words. The pages practically turn themselves, as Bruce and his experts share story after story.”

"Is That All There Is? Hell no, but be prepared to be inspired for what's next in your life."

5.0 out of 5 stars Is That All There Is? 

I honestly had no idea what to expect as I began reading. I ordered the book because I was intrigued by the title, and I’m a fan of some of the author’s other books. I was instantly engrossed reading Chris Crowley’s forward for ITATI (whose book “Younger Next Year” is one of my favorites.). Crowley revealed what the book was about—, but not the typical way. ITATI looks at change—the good, bad, and ugly— through the experiences of some fascinating and accomplished people. It’s about planning life’s experiences you desire while looking at the long-term consequences and possibilities of change you can’t control. The is engaging and the stories compelling. I can’t remember the last time I read a 400-page book in two days, but I didn’t want to put it down. The book cleverly answers the question, “Is That All There Is” with a resounding “no,” but more importantly, it helps you to think openly and creatively about what’s next.

– Mace Horoff

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