BRUCE’s BLOG
Just who is your competition?
Rohit Bhargava of Ogilvy and author The Influential Marketing Blog,...
Living a Life of Purpose; The Richly Working
Steve Spalding suggests that 80% of People Quietly Despise Their...
The Beginning (Or The End) For Ad Agencies?
This speaks to the current POV that agencies who focus solely on...
Brands bruised in battered economy
World's 2 most valuable brands: Coca-Cola, IBM By Emily Fredrix/The...
You Have To Be Cheapest Or Be Best
Another brilliant blog post by my friend Andrew Jaffee: Motorola is...
Opportunity!!
Outside England's Bristol Zoo there is a parking lot for 150 cars...
Blackstar’s Woodstock tribute, August 15th at Books & Books
40 years ago the world watched and listened in amazement as Yasgur’s...
Toyota Flirts With Going It Alone
AdAge reported that Toyota is thinking of firing its ad agencies and...
Is There Life After Branding?
A few months ago I made a presentation titled Building Brand Value...
Ad changes depending on whether someone is looking
This bus stop ad, recently erected in Hamburg, Germany, changes...
I Am Ready For Death
Owen Frager's compelling review of Social Media's significance: As...
At a minimum, what social media marketing should we do?
Like the author of this article, we're often asked how companies...
Hank Sheinkopf, Political Consultant
Hank took a break from his CNN appearances and private practice clients to explain his theories of how politics work.

Steve Harrison, The Manager’s Book of Decencies

Howard Greenberg, Publisher, Sun Sentinel

Ralph Crockett, Brightstar Credit Union
You Can’t Rebrand Until You Rebrand
Mark Trueblood commented on my post that the Republican Party should...