BRUCE’s BLOG
Pick a Lane.
I finally finished writing my next book. As much as I enjoy writing...
Cyber Monday is the Buggy Whip of E-Tailing.
Cyber Monday’s business press was all atwitter looking at that day...
Good PR is Good PR. But Only If You’re Ready.
Lots of people quote the old bromide, “All PR is good PR” but few...
Victoria’s Secret Secret
Victoria’s Secret UK showed a lineup of beautiful young women...
Opportunity (or You’ll Never Know If You Never Go).
A good friend of mine got the opportunity to speak at a very...
The Two Secrets To Success.
Competency Is Table Stakes.Many people complain about the various...
Babyfonics Genius Disrupts Reading.
Last week we talked about disruptors. This week we’ve got a great...
The Disruptors vs. the Disrupted.
The two guys sitting next to me on the plane disrupted my peace and...
The Truest Brand In The World.
The more I write about how critical it is to discover and express...
The ultimate CEO travel secret: Wash your underwear in the sink.
Road warrior and brand expert Bruce Turkel travels as a competitive...
I Need Three Hundred Thousand Dollars.
I need three hundred thousand dollars. Come to think of it, maybe I...
SPAM — and a very special offer.
Those of us who use the Internet to send marketing materials run the...
Be Nice.
Josh Mayer is a nice guy who runs a wonderful advertising agency in...
How You can Stand Out.
Thanks to Mayor Bloomberg, there’s a lovely little park in front of...
Finding Your Tribal Signature
Taco Bell just introduced their new Dollar Craving Menu, a list of...
Ice Bucket Challenge Lesson for You.
The Ice Bucket Challenge? By now everyone who’s not living under a...
Be the Best at Everything You do From Now on.
There’s always one in every group and our harmonica master class was...
Robin Williams, the Internet, and My Son Danny Changed the World.
Where were you when you heard Robin Williams was dead? Much like...