BRUCE’s BLOG
Sometimes A Cigar Really Is Just A Cigar.
Randy Gage taught me how to deliver a keynote speech. His main...
The Catholic Church’s Latest Brand Refresh.
You’d have to be living under a rock not to notice that the Catholic...
What Good Is Good Advice If You Don’t Take It?
I am sitting in the audience of a breakout session at the NSA...
Social Media for (not such) Dummies
Sarah’s question: “Hi Bruce, I have a personal question regarding...
24 Hours to Grow: The SEED School of Miami
I love daring and bold concepts, especially when they work. Recently...
From NEEDS to WANTS. From WHYS to HOWS.
A number of years ago I tried to figure out why our ad agency wasn’t...
What Can You Learn From A Tattooed Guy Named Junior And A Restaurateur Named Joe?
Walk into Junior’s in Jupiter, Florida and you might be surprised at...
When The Student Is Ready, Will The Teacher Really Appear?
“When one door closes, another opens.” “The universe will provide.”...
How To Get On National TV
Want to be on National TV? One of my favorite producers at FOX...
Adding MOP To Your Marketing.
Spend enough time talking to online marketers or digitally savvy...
The World’s Most Perfect Destination
I travel so often that it wasn’t until my daughter was 13 or 14 that...
“Beware Irony…
…those who get it, get it anyway. Those who don’t, never will.” Have...
Early To Bed. Early To Rise.
The flight to San Juan was scheduled to leave at 7:25 AM, so my...
Branding The Super Bowl Dog and Pony Show.
Unless you’re a Seattle Seahawks fan, Super Bowl XLVIII wasn’t much...
Following Your Own Sense Of Justice.
We’d love it if you would join us at the opening...
The Importance of Brands.
It wasn’t until I spent three weeks in Southeast Asia with my family...
The Power of Patterns.
The Power of Patterns My friend and the lead guitar player for The...
Is Self Publishing The Ultimate Self Promotion?
What goes next in the following sequence? Skywriting, Calendar, Pen,...