by Bruce Turkel | Dec 20, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Resolutions that Matter.Perhaps you’ve promised yourself one of these: “I’m going to go to the gym every day.” “I’m going to stop eating carbs, sugar, and everything else that’s bad for me.” “I’m not going to procrastinate anymore.”...
by Bruce Turkel | Sep 13, 2017 | Uncategorized
The computer I’m writing this blog post on is powered by a generator. That’s because I’m writing this post hours after Hurricane Irma cut its cruel swath through Florida and the Caribbean. First a quick update: we are fine, thanks. Our house is a...
by Bruce Turkel | Jun 13, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Brand Motivation – Do You Know Yours? We’ve spent a lot of time talking about brands and how to build them. What I’m finding is that in order to create a good brand for our clients, we find it important to understand their brand motivation. In other words,...
by Bruce Turkel | May 31, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Unless Bernie Sanders can appeal to the Democratic Super Delegates’ sense of fairness and get them to reconsider their commitments based on the outcome of the most recent state primaries and caucuses, our November presidential contest will be between Hillary...
by Bruce Turkel | Apr 18, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Brand Building The keynote speech to the realtors’ association went very well. We reviewed brand building from the 50,000-foot view and covered the seven critical points to building a compelling brand. Near the end of my talk I invited the audience to continue...