by Bruce Turkel | Feb 2, 2021 | Is That All There Is, Personal Branding, Uncategorized
Dorie Clark is my idol. Dorie is who I want to be when I grow up. There. I said it. Now you know the truth. Want to see who I’ll be twenty years from now? Just check out Dorie today. No no no, don’t bother your head with pesky little discrepancies such as...
by marketing.bruceturkel | Aug 14, 2019 | Branding, Bruce Turkel
Are you familiar with the psychological phenomenon called the Benjamin Franklin effect? It’s where a person who has already performed a favor for another person is more likely to do a second favor for the same person than if they had received a favor from that person....
by Bruce Turkel | Jan 2, 2019 | Branding, Branding Yourself, Bruce Turkel, Building Brand Value
New years are great times to look back and look forward – to evaluate how you did in the year that just ended and plan for the year to come. When it comes to your brand strategy and building your personal brand, the new year is also the perfect time to plan for how...
by Bruce Turkel | Oct 8, 2013 | Advertising, Branding, Bruce Turkel, Speaker, Turkel
Do you remember the first time you rode a bike by yourself? I remember when I did. I hopped up on the shiny blue two-wheeler I got for my birthday, and my dad ran alongside me holding onto the saddle while I furiously pumped my legs and struggled to control the...