by Bruce Turkel | Jan 2, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How I learned about treating customers with respect. Years and years ago, I came up with a brilliant idea for attracting new business. In my daily scouring of newspapers, magazines, and other media (thankfully, this was before the Internet), I’d look for...
by Bruce Turkel | Feb 16, 2021 | Branding, Bruce Turkel, Building Brand Value, Uncategorized
Eight years ago Paul Davison was scooping ice cream at SXSW. Today he is a cofounder in Clubhouse, the hottest social media service around. Admit it, after Facebook, LinkedIn, Twitter, TikTok, and Instagram became ubiquitous you didn’t think there could be...
by marketing.bruceturkel | Sep 18, 2019 | Building Brand Value
My friend Carlos Oramas, CEO of the Gems Group, took a weekend off to spend time with his 10-year old daughter. Carlos and some friends went on a father-daughter cruise on a Royal Caribbean (RCCL) ship. His plan was to enjoy the amenities and the open sea, and to...
by Bruce Turkel | Dec 26, 2018 | Branding, Building Brand Value
Want to know how to ask for money? Pull off any expressway and down onto any exit ramp in any big city in America and you’ll probably have this same experience: As you slow down on the exit ramp, you’ll see a man or woman in soiled clothes and filthy...
by Bruce Turkel | Dec 20, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Even Idiots Don’t Like Being Told They’re Idiots.Years and years ago I came up with a brilliant idea for attracting new business. In my daily scouring of newspapers, magazines, and other media (thankfully this was before the Internet) I’d look for...
