by Bruce Turkel | Feb 18, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch: Strategy versus Tactics: The Secret Behind Success in Branding and Messaging. Why Great Writing, Messaging, and Storytelling Matter More Than Performance Thanks to Strategy versus Tactics, Writing Is Everything. Did You Watch SNL’s 50th...
by Bruce Turkel | Feb 10, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch: The Business of Getting More Business Getting More Business is the Key to Success Getting More Business is the Key to Success “To get more business, you need to get better at getting more business.” Why Getting More Business Matters It sounds...
by Bruce Turkel | Feb 4, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch: A Branding Success Strategy That Works— Waving Orange Sticks. A Branding Success Strategy That Works: When I first started in advertising, I had a mentor who liked to say, “If you don’t know why something works, it probably doesn’t.”...
by Bruce Turkel | Jul 6, 2021 | All About Them, Branding, Bruce Turkel, Is That All There Is?, Leadership
Are you familiar with Cargo Cults? These groups of islanders were first noted in the South Pacific after their contact with allied military forces during WWII. The concept of Cargo Cults explains the reactions that isolated, pre-industrial island cultures that...
