by Bruce Turkel | May 28, 2013 | Advertising, Branding, Bruce Turkel, Speaker, Tourism, Travel, Turkel
Have you read about Carnival Cruise Line’s latest woes? Of course you saw the bloated corpse of the Costa Concordia floundering like a beached whale off the coast of Italy, you saw the 2,758 stranded cruisers on the Carnival Triumph eating onion sandwiches and using...
by Bruce Turkel | Feb 25, 2013 | Advertising, Branding, Bruce Turkel, Speaker, Travel, Turkel
What the heck’s going on in the world of brands? If you haven’t been paying attention lately, lots of great companies are suffering significant headaches dealing with the body blows their brand images are taking almost every single week. Look at Nike, the sportswear...