Creating Brand Equity

VIA guest blogger Owen Frager: Instinctively, every small business owner understands the importance of brand equity, even if they may not be able to define the idea. Marketing-speak aside, brand equity is how your customer recognizes why you are different and better...

Dinner in the Sky, 165 Feet Up

By Jayne Clark, USA TODAY

 Here’s a dining concept that’ll make your head — if not your stomach — spin: It’s dinner at a table suspended 165 feet in the air with chairs that swivel 180 degrees. 
Dubbed Dinner in the Sky, the attraction is making its...

Here’s one ad from the campaign by THE REPUBLIK, Durham, for the Fayetteville Area Convention & Visitors Bureau. AdRants says: “The text describes the two occasions where Fayetteville failed to bring a warm welcome to America’s major men of war....

Don’t Forget World Tourism Day

World Tourism Day in 2007 is an occasion to celebrate women’s achievements in the tourism sector and stimulate continuous action in support of UN’s 3rd Millennium Development Goal: Promoting Gender Equality and Women Empowerment. There’s a photo...
Skip to content
×