by Bruce Turkel | Jan 24, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video What’s Your Story? In the movie Amistad, John Quincy Adams, played by Anthony Hopkins, states that winning an argument or a lawsuit boils down to just one thing: “The side with the best story wins. So, what’s their story?”...
by Bruce Turkel | Dec 11, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
For months, we’ve been watching as high and mighty men in business, politics, and entertainment have been fired or forced to resign because of their reprehensible behavior with the women (and sometimes men) in their businesses and in their lives. The list...
by Bruce Turkel | May 18, 2014 | Branding, Keynote speaking, Marketing & Advertising
Are you mature enough to remember when radio was a significant influence in your life? I wasn’t old enough for the golden age of radio – Amos N Andy, The Thin Man, Tommy Dorsey, and the like – but for me radio was the soundtrack of my childhood in the sixties...
by Bruce Turkel | Jan 25, 2012 | Uncategorized
CBS interviewed me yesterday on the effect political advertising will have in Florida. Click “play” below and take a look. Sorry about the Chase ad, CBS cleverly embedded it in their link....
by Bruce Turkel | Nov 22, 2011 | Uncategorized
It was in middle school literature classes that literary tools such as onomatopoeia, sarcasm, and symbolism, were first introduced. I had already learned about onomatopoeia from Mad magazine where the sound effects balloon blasting out of a shotgun in a saloon read,...