by Bruce Turkel | Jun 29, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Technology continues to provide many new tools for brand building. Over the next few months I’m going to talk about different apps and sites that we’re using for our clients and our own online marketing. I think you’ll find these recommendations...
by Bruce Turkel | Jun 7, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Ogden Nash is known for short, glib poetry such as “The Turtle:”The turtle lives ‘twixt plated decks Which practically conceal its sex. I think it clever of the turtle In such a fix to be so fertile. And “The Canary:” The song of canaries Never varies, And when...
by Bruce Turkel | May 11, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Please take a minute to think about the words IF and BUT. Such little words but they can have such a big impact on your brand. Do you realize that if you add the words IF or BUT to an apology it demeans the sentiment and neuters the meaning? “I’m sorry IF you...
by Bruce Turkel | Apr 27, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Have you made bouillabaisse lately? It’s the traditional Provençal fish stew from the port city of Marseille. To make one you fill a pot with all kinds of fresh seafood including fish, mussels, clams, octopus, and langoustines and a whole mess of vegetables such...
by Bruce Turkel | Jan 26, 2015 | Uncategorized
Want to know how to ask for money? Pull off any expressway and down onto any exit ramp in any big city in America and you’ll probably have the same experience: There will be a man or woman dressed in soiled clothes and filthy sneakers standing at the red light...