by Bruce Turkel | Aug 23, 2022 | Bruce Turkel, Keynote speaking
Click HERE to watch video. Customer Satisfaction Versus Customer Loyalty. Have you ever stopped and thought about the value of customer satisfaction versus customer loyalty? First, an admission… Just because I work hard to create something and just because I'm happy...
by Bruce Turkel | Mar 17, 2021 | All About Them, Building Brand Value, Is That All There Is?, Uncategorized
If you'd prefer to watch the video, please click HERE. Do you know what the Spring Equinox is? Don't feel bad if you don't, I didn't either. The word equinox comes from the Latin words aequi, meaning “equal” and nox, meaning “night” and is defined as...
by Bruce Turkel | Jan 9, 2019 | Branding, Bruce Turkel, Building Brand Value
I'm sitting in the second row of the big conference room listening to the keynote speaker at a corporate event. Every few minutes the speaker raises his hand and asks the audience if they've experienced whatever it is that he's talking about. “How many of us,” his...
by Bruce Turkel | Nov 7, 2018 | Bruce Turkel
If you've read this blog for any length of time you know that I periodically write about the meetings I attend. You might also remember that I attend a lot of meetings and that I hate meetings. Of course, the smart question should be why I attend so many meetings if I...
by Bruce Turkel | Oct 31, 2018 | All About Them, Bruce Turkel
This morning I read Who Will Lead? It's one of my favorite blogs, written by my old friend John Calia. John was discussing how conflicted he felt about a recent radio appearance he'd made. Examining his feelings, John wrote, “…it has been a difficult journey to this...
