by Bruce Turkel | Sep 21, 2010 | Uncategorized
When his gloved hands were too far down my throat for me to answer, the dentist told me I needed a gum graft. “But I don’t do that,” he added, “You need to see a periodontist.” I nodded. And after I took care of my co-pay, I got the referral, made the...
by Bruce Turkel | Sep 7, 2010 | Uncategorized
Back in March I wrote about how Toyota did irreparable harm to their brand because they violated the pact they made with their consumer by not delivering on their core competency – durability. If Hyundai and Kia cars are cheaper, we don’t mind. If a Toyota is...
by Bruce Turkel | Aug 31, 2010 | Uncategorized
A few weeks ago I posted a story on customer service (Heart Surgery, Thomas Edison, and Customer Service. Click here to read the story). Specifically I wrote about how despite a very successful medical procedure, shoddy treatment created such a poor impression. Lots...
by Bruce Turkel | Aug 24, 2010 | Uncategorized
Here’s a problem I have that drives me crazy. Maybe you have it too. Better yet, maybe you had it, solved it and can tell me what worked for you. What do you do when you’ve finished your to dos? That is, what do you do when all your phone messages are...
by Bruce Turkel | Aug 17, 2010 | Uncategorized
My son had a heart procedure a few weeks ago (he’s doing just fine now, thank you). Because my wife had worked as a CCU nurse, she researched Danny’s condition and potential practitioners. Together with our cardiologist, they chose Dr. Interian, the doctor...
