by Bruce Turkel | Jun 23, 2014 | Advertising, Branding, Bruce Turkel, Speaker, Turkel
Did you see what China just did? Amidst cries of outrage and scads of adverse attention, they managed to shift the negative news they’ve been receiving away from their cultural and politically significant aggression and toward fuzzy pandas. After all, everyone loves...
by Bruce Turkel | Apr 29, 2014 | Advertising, Branding, Bruce Turkel, Speaker, Turkel
You’ve all seen the sordid headlines by now—there’s nothing useful I can add. LA Clippers’ basketball team owner Donald Sterling made disgraceful racist remarks, and now the team’s market value is plummeting and the NBA and others are scrambling for a way to rescue...