by Bruce Turkel | Mar 20, 2018 | Uncategorized
Seeing Through Transparency Legends and fairy tales have always been a great way of looking at what society finds both frightening or exemplary. For example, back in Medieval times, the plagues that spread unseen contagion fed the original vampire legends. And as...
by Bruce Turkel | Nov 6, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
First, a disclaimer: When I say “my mother” I am not talking about MY mother. When I say “my wife,” I am not talking about MY wife. And when I say “my neighbor,” I am not talking about MY neighbor. They are just examples of people I know whose names have been changed...
by Bruce Turkel | Oct 24, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Strolling past the Metropolitan Cathedral of Santiago in Chile towards the Mercado Central sends you from the sacred to the secular. The street leading to the giant seafood market is lined with cut-price flea market booths hawking tourist tchotchkes, drinks and snack...
by Bruce Turkel | May 2, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Lolly Daskal and The Leadership Gap Every day someone recommends a book I should read, a movie I should watch, a podcast I should hear. Boy, does it stress me out to have to add to my list of Must-Dos. Who has time to digest all this information? And if I do get...
by Bruce Turkel | Apr 4, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
When is Enough Enough? The table Jimmy Buffett was sitting at was off to the side of the dining room but not really private. After all, most of the diners at Joe’s Stone Crab Restaurant are there to see and be seen. Tables are placed to accommodate their wishes....
