by Bruce Turkel | Oct 4, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Prioritizing Time.One of the most difficult challenges I deal with is prioritizing time. I’ll bet you have this same problem. Of course there are days when prioritizing time is easy because my clients have problems that take all my attention. There are days when...
by Bruce Turkel | Sep 9, 2016 | All About Them, Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Today it’s time to talk about the third P of creating an All About Them brand, positioning. After all, once you’ve dealt with Price and Product, it’s important to understand what your product stands for. Here’s what your product doesn’t stand for: the function of what...
by Bruce Turkel | Sep 8, 2016 | All About Them, Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
You’ve spent almost all your time getting really good at what you do. College, maybe graduate school. An internship, entry-level job, moving up the ladder – learning, improving your skills, sharpening your abilities. Now you’re running your own business or movin’ on...
by Bruce Turkel | Jun 13, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Brand Motivation – Do You Know Yours? We’ve spent a lot of time talking about brands and how to build them. What I’m finding is that in order to create a good brand for our clients, we find it important to understand their brand motivation. In other words, why do so...
by Bruce Turkel | Jun 7, 2016 | Uncategorized
How My Brand Can Help Your Brand I’ve got some great news for both of us. My fifth book, All About Them, is on press and will officially release on August 16 from Da Capo Press. YOU are a big part of this book which is why I’m sharing the news with you on my blog. All...
