by Bruce Turkel | Jan 26, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
I was trying to help someone understand how to use their email system. If you’ve ever been an informal IT coach, you know how frustrating it can be. That’s because it’s so hard to know how much someone else understands and therefore it’s also...
by marketing.bruceturkel | Jun 19, 2019 | Building Brand Value
A few years ago, I visited Graceland, Elvis Presley’s home in Memphis. After oohing and ahhing in the Jungle Room and checking out Elvis’ cars and airplanes, we walked through the museum. Behind the glass was a huge collection of Elvis memorabilia;...
by marketing.bruceturkel | Mar 13, 2019 | Building Brand Value
Do you ever wonder where the writers for Saturday Night Live get ideas for their skits? How about where the comedians on the show get ideas for their characters? I think I know. While I’m writing this post, I’ve already spent an agonizing eight hours...
by Bruce Turkel | Jan 31, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Brand Battlefield The Trump administration banned immigration from seven predominately Muslim countries. Two days later Starbucks’ chairman and chief executive officer, Howard Schultz, marched onto the brand battlefield and promised the company will hire...
by Bruce Turkel | Jun 7, 2016 | Uncategorized
How My Brand Can Help Your Brand I’ve got some great news for both of us. My fifth book, All About Them, is on press and will officially release on August 16 from Da Capo Press. YOU are a big part of this book which is why I’m sharing the news with you on...