by Bruce Turkel | Jun 20, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. What is Web 3? Tell me the truth… did you realize we’re up to Web 3.0 already? If your honest answer is “Huh?” don’t feel bad; I’m not really sure when that happened either. As I understand it, Web 1.0 started way back in...
by Bruce Turkel | May 15, 2018 | Branding, Building Brand Value
For years Google has crowed about their code of conduct, “Don’t be evil.” In 2015 they doubled down on the concept, if not the actual words, when they introduced their new tagline “Do the right thing.” As the company explains in their code of conduct,...
by Bruce Turkel | Feb 6, 2018 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Are you stressed out how you’re going to add an effective digital strategy to your marketing mix? Are you wondering how valuable Facebook “likes” and tweets on Twitter are to your business? Is the alphabet soup of online acronyms — SEO, SEM, HTML, ROI — driving...
by Bruce Turkel | Jun 29, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Technology continues to provide many new tools for brand building. Over the next few months I’m going to talk about different apps and sites that we’re using for our clients and our own online marketing. I think you’ll find these recommendations...
by Bruce Turkel | Jun 7, 2011 | Branding
According to web technologist Cameron Adams, a mashup is “a song created by blending two or more other songs.” In analog terms, a mashup is a musical collage made up of bits and pieces of other songs, sound effects, and audio files. But while you can look at a collage...