by Bruce Turkel | May 16, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Do you know where good ideas come from? Don’t feel bad, I don’t either. Surprising, perhaps, considering I’m responsible for coming up with great ideas for our clients every single day. I know how to present ideas; I know how to sell ideas....
by Bruce Turkel | Feb 13, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Transcend politics. Companies including Uber, Lyft, Under Armor, Starbucks, Coca-Cola, Nike, and Anheuser Busch have all found themselves on one side or the other of the current chasm of political polarization. Celebrities including Beyoncé, Steph Curry, The Rock, Tom...
by Bruce Turkel | Feb 7, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Trump Effect. When Uber eliminated their surge pricing during the JFK taxi strike, #deleteUber trended across social media. In a lightning-fast response, competitor Lyft announced that they were donating $1 million to the ACLU. Two days later, CEO Travis Kalanick...
by Bruce Turkel | Mar 22, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
What is a brand?My pal (and incredible drummer and very funny guy) Allen Lynch bought me a wonderful present for my birthday. Allen actually found a company out west to handcraft a genuine branding iron with my company’s logo on it. It’s a… “Turkel Brand.”...
by Bruce Turkel | Aug 4, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Think about the things that you want to change in your life – drop some weight maybe, or get in shape? Perhaps you want to write a book, start saving for retirement or learn to play a musical instrument or another language? Truth is you already know how to get things...
