by Bruce Turkel | Oct 18, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Branding the President of The United StatesCan you take off your partisan hat long enough to discover something so vital it will substantially improve your performance and your business? If you’re nodding yes please read on. Every four years Americans (and those...
by Bruce Turkel | Jul 27, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Believe In Your BrandI’m sitting with a potential client who is building a nascent software company that might – or might not – be the next great discovery in his particular industry. The problem is Mr. Entrepreneur just got back from his investment road show...
by Bruce Turkel | Dec 31, 2013 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Rabbi Mitchell Chefitz told me a wonderful story about a presentation he made at a program for Jewish cub scouts. Chefitz had all the boys sit around a circle with a big tom tom in the center. He would beat a particular rhythm on the drum and then ask the boys who...
by Bruce Turkel | May 16, 2012 | Branding
In his best seller Blink, Malcolm Gladwell writes about the veracity of the decisions we make quickly, arguing that millions of years of evolution have given us the perceptive skills we need to make instant choices, often without all the facts. One of his examples is...
by Bruce Turkel | May 1, 2012 | Uncategorized
Community foundations exist to help local area residents manage their charitable giving and to funnel local funds to where they’ll do the most good in hometown neighborhoods. Most community foundations judge their success by two factors; the amount of good they...
