What Oscar Wilde and Donald Trump Have in Common.

Oscar Wilde was, and is, one of my favorite writers. The reason is simple. I love the way he writes. Whether or not you’ve read much Wilde, you probably love the way he writes too. That’s because many of the adages that we take for granted today were actually quips...

Trump. Explained.

It is said that if the only tool you have is a hammer, every solution looks like a nail. That suggests that as a branding guy I would look to answer questions and solve problems through a prism of branding and marketing know-how. If we can take our partisan hats off...

How To Become A Celebrity

What does Kim Kardashian have that you and I ain’t got? Before you hit me with a snide, “go look in the mirror, Brucie boy,” I’ll sweeten the pot. What’s Donny Deutsch got? How about Thomas Friedman? Piers Morgan? Paris Hilton? What do they have that we don’t? Are...