by Bruce Turkel | Mar 6, 2018 | Branding, Bruce Turkel, Keynote speaking, Leadership, Marketing & Advertising
Algorithms vs. Elbow Grease.If you pay attention to the news these days, you’ll start seeing more and more things happening which can be defined as the battle between algorithms and elbow grease. In many ways, I believe this conflict is becoming the defining...
by Bruce Turkel | Jan 23, 2018 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Did you know that more than 4.4 million working Americans are drivers? According to the Census Bureau, more than 2% drive trucks, 0.4% drive busses, and 0.3% drive cabs and other vehicles. In most parts of the US, truck driving is the most common job for men. In The...
by Bruce Turkel | Dec 11, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
For months, we’ve been watching as high and mighty men in business, politics, and entertainment have been fired or forced to resign because of their reprehensible behavior with the women (and sometimes men) in their businesses and in their lives. The list includes...
by Bruce Turkel | Nov 6, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
First, a disclaimer: When I say “my mother” I am not talking about MY mother. When I say “my wife,” I am not talking about MY wife. And when I say “my neighbor,” I am not talking about MY neighbor. They are just examples of people I know whose names have been changed...
by Bruce Turkel | May 30, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Streisand Effect and Your Brand Value. Photographer Kenneth Adelman took an aerial photo of Barbra Streisand’s Malibu mansion. In return, the singer sued him for $50,000,000 citing violation of privacy. Before the suit, “Image 3850” (the photo of Streisand’s...