by Bruce Turkel | Feb 22, 2011 | Uncategorized
If you visit the Smithsonian Institute, one of the exhibits you might see is a lunch counter that’s been carefully relocated from a Woolworth’s store in Greensboro, North Carolina to Washington D.C. History says that the counter was the site of the first...
by Bruce Turkel | Jul 19, 2010 | Uncategorized
Last week I travelled to Racine, Wisconsin to do a much-anticipated job for SC Johnson. As Dan Fogelberg sang, “The audiences were heavenly but the travelling was hell.” I’ll spare you the long drawn out story of my travel travails but suffice to say I wound up...
by Bruce Turkel | Dec 7, 2009 | Uncategorized
I usually try to write about branding and marketing related issues. Sometimes I’m able to tie those posts into chats about my morning runs at various hotels. Not this time. On Saturday I did my longest run to date and have come up with no business value at all....
by Bruce Turkel | May 4, 2007 | Keynote speaking
Click on Blas to see just how “lucky” a guy surrounded bythe most beautiful cars in the world really is
by Bruce Turkel | Apr 9, 2007 | Uncategorized
VIA my brilliant friend Bob Wright in Orlando: “I feel lucky to be watching a marketing lesson on at least two of the four P’s of marketing — pricing and promotion, especially the use of price as strategy — provided by Disney. No picking sides...