by marketing.bruceturkel | Mar 13, 2019 | Building Brand Value
Do you ever wonder where the writers for Saturday Night Live get ideas for their skits? How about where the comedians on the show get ideas for their characters? I think I know. While I’m writing this post, I’ve already spent an agonizing eight hours...
by Bruce Turkel | Jul 11, 2018 | Bruce Turkel, Keynote speaking
I usually write posts about things I see happening and the resulting brand implications. But today’s post is different – it’s all about simple, no-brainer ideas that I didn’t have enough brains to think of myself.Blog Post Dating Blog posts live on...
by Bruce Turkel | Apr 25, 2018 | Branding, Marketing & Advertising
Somewhere around Y2K, I was introduced to Susan Ford Collins. When we first met, Susan gave me a copy of her latest book, The Joy of Success. Because I’m a little obsessed with reading, I dove right in and polished off the book in a weekend. It was well written...
by Bruce Turkel | Mar 20, 2018 | Uncategorized
Seeing Through Transparency Legends and fairy tales have always been a great way of looking at what society finds both frightening or exemplary. For example, back in Medieval times, the plagues that spread unseen contagion fed the original vampire legends. And as...
by Bruce Turkel | Feb 20, 2018 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
I’ve had some wonderful speaking opportunities in wonderful places. In the past few weeks I’ve been to Chicago, Naples, San Diego, Mexico, San Francisco, Maui, and New Orleans. And this week I’m lucky enough to speak in my own hometown – Miami. All...