by Bruce Turkel | Jun 7, 2016 | Uncategorized
How My Brand Can Help Your Brand I’ve got some great news for both of us. My fifth book, All About Them, is on press and will officially release on August 16 from Da Capo Press. YOU are a big part of this book which is why I’m sharing the news with you on...
by Bruce Turkel | Mar 22, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
What is a brand?My pal (and incredible drummer and very funny guy) Allen Lynch bought me a wonderful present for my birthday. Allen actually found a company out west to handcraft a genuine branding iron with my company’s logo on it. It’s a… “Turkel Brand.”...
by Bruce Turkel | Feb 1, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Building a better brand is like building a life. Both grow based on an ongoing series of conscious decisions, opportunistic occurrences, and reactions to unplanned events. Plus they both benefit (and potentially suffer) from a bit of luck and a lot of serendipity....
by Bruce Turkel | Aug 18, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
There’s always one in every group and our harmonica master class was no different. Each time the instructor would ask if there were any questions, “That Guy” would raise his hand. “Little Walter was the best. And I read somewhere he used a 1940’s Astatic...
by Bruce Turkel | Dec 16, 2013 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Last Thursday I was a guest on the O’Reilly Factor on FOX News. The subject was “The War on Christmas” and the controversy over the Cardinal Glennon Children’s Medical Center’s ad being rejected by ESPN. If you’ve ever watched Bill...