by Bruce Turkel | Dec 28, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Recently a reader of mine sent me a link to an article with the note, “Hey Bruce, why don’t you write this good?” (Click HERE for the direct link or HERE for the Apple News link) The article they shared was from The New Yorker magazine and was titled, “Florida Woman...
by Bruce Turkel | Nov 9, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Marketing & Advertising
Click HERE to watch the video. Quick – what is the first classical music masterpiece that you can think of where you know the title, can name the composer, and can even sing the piece’s main motif or theme? Got it? If you’re like most people I’ve asked, you answer is...
by Bruce Turkel | Sep 15, 2021 | Branding, Bruce Turkel, Is That All There Is?
If you’d rather watch the video, click HERE I can’t speak for you, but whenever someone mentions “The Periodic Table,” my eyes glaze over just like they did when I tried to memorize its patterns back in Mr. Schultz’s 11th grade chemistry class. Today I sometimes come...
by Bruce Turkel | Aug 11, 2021 | All About Them, Branding, Bruce Turkel, Is That All There Is?, Leadership
It happens every time I start to promote a new book. Lots of people respond to my blog posts asking NOT about the new project, but about how they can write a book of their own. Usually their questions about how to do it start with an email explaining that the...
by Bruce Turkel | Mar 30, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising, Uncategorized
Last week (March 20, 2021) marked the first day of spring. And with it came all sorts of new beginnings, both real and metaphorical. Public Health: According to The New York Times, “More than 564 million coronavirus vaccines have been administered worldwide,...