by Bruce Turkel | Oct 18, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Branding the President of The United StatesCan you take off your partisan hat long enough to discover something so vital it will substantially improve your performance and your business? If you’re nodding yes please read on. Every four years Americans (and those...
by Bruce Turkel | Sep 27, 2016 | All About Them, Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
L.M. Montgomery, the author of Anne of Green Gables wrote that the most powerful sentences in English are three words or fewer:“He is gone.” “She is dead.” “Too late.” The advertising industry seems to back up a count of three words as well: “Just Do It.” “Think...
by Bruce Turkel | Jul 27, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Believe In Your BrandI’m sitting with a potential client who is building a nascent software company that might – or might not – be the next great discovery in his particular industry. The problem is Mr. Entrepreneur just got back from his investment road show...
by Bruce Turkel | Jul 20, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Shorting Stocks Let me be crystal clear: I’m not a money manager. I’m not a particularly astute investor. And even I wouldn’t follow my own advice. In fact, my go-to-line for advice has always been to try shorting stocks I buy. So you’ve been...
by Bruce Turkel | Jun 28, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Unintended Consequences. In my neighborhood — and probably yours too — there are new signs springing up everywhere. They feature a man bending over behind a dog under these words: “Pet waste transmits disease. Bag waste and clean up after your dog.” Apparently...