by Bruce Turkel | Sep 16, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Branding Authenticity: How to Know When It’s Real Discover the moments that prove a brand is authentic, purposeful, and built on emotional connection Click HERE to watch: That One Defining Moment on the Expo Floor Waiting for my turn to keynote at NAMM, the big music...
by Bruce Turkel | Sep 9, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
What Hate Mail Taught Me About Personal Branding, Empathy, and Perception How empathy, perception, and trust define the personal brand you leave behind Click HERE to watch: Personal branding has become one of those buzzwords tossed around like confetti at a New Year’s...
by Bruce Turkel | Sep 21, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Marketing & Advertising
Once digital marketing became the standard, one of the questions almost every one of my clients would ask was, “How can we make our campaign go viral?” There are many things you can do to TRY to make your campaign go viral. But there is nothing you can do to guarantee...
by Bruce Turkel | Aug 30, 2021 | Uncategorized
Click HERE if you’d rather watch the video. It’s Thursday morning about 6:45 in Miami and I am soaking wet. Of course, my day didn’t start out this way. I met my running group at 5:45 this morning, right across the street from the University of Miami. We run at 5:45...
by Bruce Turkel | Aug 17, 2021 | Is That All There Is?, Leadership
The afternoon of June 27, 2018 marked the start of a new adventure for me. That’s when I first sat down at a blank screen and started writing the book that would ultimately change my life. I had had lunch with an old friend that morning. Our conversation inspired me...
