by Bruce Turkel | Nov 16, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Marketing & Advertising
Click HERE to watch the video. A while back I was traveling with a friend. After some time together, he said something interesting: He said – “You talk to everyone. EVERYONE! And in almost every instance you give them honest and sincere compliments. When they walk...
by Bruce Turkel | Jul 20, 2020 | Branding, Building Brand Value, Marketing & Advertising
Back in 1996 I was browsing the shelves of a bookstore (remember them?) when I happened across Caleb Carr’s novel The Alienist. I was already a big fan of historical fiction, especially concerning the Victorian age, and the book became an instant favor of mine....
by Bruce Turkel | May 29, 2020 | Branding, Bruce Turkel, Building Brand Value
The Serenity Prayer and The Coronavirus. American theologian Reinhold Niebuhr composed his famous Serenity Prayer in 1923. Throughout the 1930s and 40s the prayer spread throughout church groups and was adapted by Alcoholics Anonymous and other 12-step programs...
by Bruce Turkel | Mar 24, 2020 | Branding
Chances are you’ve seen these next couple paragraphs. In fact, I’ll bet you’ve seen comments just like these sent to you from your cable company, your bank, your credit card company, and maybe even one or two of the online services you subscribe to:...
by marketing.bruceturkel | Dec 31, 2019 | Keynote speaking
Depending on when you read this post, it’s either New Year’s Day, about to be New Year’s Day, or a day or two past New Year’s Day. That simply depends on when Amazon Web Services’ algorithm chose to send you this email and when you chose...
