by Bruce Turkel | Aug 6, 2014 | Uncategorized
My post, “A Sexist Logo is Always Sexist. Except When it’s Not,” has generated a lot of responses. I agree with some and disagree with others but appreciate everyone’s outlook and input. Unfortunately, the article I used for my research was inaccurate and...
by Bruce Turkel | Aug 3, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Last week we talked about what happens when critics judge new ideas too quickly and often risk sentencing great ideas to obscurity; in that case, Airbnb’s new logo that was compared to “certain female anatomy.” (Branding Gone Wrong) But what happens when the...