by Bruce Turkel | Jan 18, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. About two thirds of the way through facilitating a brand ideation session for a client in Tampa, I asked the people around the table what they thought we should call their new service? The woman on my left almost leapt out of her seat....
by Bruce Turkel | Dec 22, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. For the past 15 years that I’ve been writing this blog, my consistent purpose has been to provide you with information that is Educational, Entertaining, and Enlightening. Education Why educational? When I open a book, a blog, or a web...
by Bruce Turkel | Dec 7, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. A few weeks ago, I published a blog titled, The Real Real Reason Everyone is Quitting Their Jobs. Apparently, it struck a nerve because it’s one of the most-read blogs I’ve posted over the last 15 years. Lots of people shared it and lots...
by Bruce Turkel | Nov 16, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Marketing & Advertising
Click HERE to watch the video. A while back I was traveling with a friend. After some time together, he said something interesting: He said – “You talk to everyone. EVERYONE! And in almost every instance you give them honest and sincere compliments. When they walk...
by Bruce Turkel | Nov 9, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Marketing & Advertising
Click HERE to watch the video. Quick – what is the first classical music masterpiece that you can think of where you know the title, can name the composer, and can even sing the piece’s main motif or theme? Got it? If you’re like most people I’ve asked, you answer is...
