by Bruce Turkel | Dec 3, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch — Jaguar‘s Bold Rebrand: Navigating Controversy and Reinvention Jaguar released a new advertising campaign and logo last week, sparking the Jaguar rebrand controversy. The Jaguar rebrand controversy has generated significant buzz,...
by Bruce Turkel | Nov 26, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch — The Bold Jaguar Rebrand: Embracing ‘Exuberant Modernism’ and an Electric Future Introduction to Jaguar Rebranding Effort The ‘JaGUar’ Logo: A Shift in Identity Jaguar, the storied British automaker, has embarked on a bold...
by Bruce Turkel | Nov 18, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch —The Worst Kind of Hypocrite The Worst Kind of Hypocrite A childhood friend recently posted a lengthy explanation of a new sponsorship opportunity they’d secured. In their post, they explained in excruciating detail why their controversial...
by Bruce Turkel | Nov 12, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch — It’s Too Easy to Say No It’s too easy to say no — The Power of Embracing Opportunities Back in the sixties, Jimmy Ellison and his brother installed coin laundry machines in the apartment buildings my father and grandfather built...
by Bruce Turkel | Nov 5, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video — lessons in want and regret. Be Careful What You Wish For: Timeless Lessons in Want and Regret The Weeping Stranger and the Truth Behind Pagliacci In post-war Rome, a man comes across a stranger weeping in an alley. “Don’t cry,...