by Bruce Turkel | Feb 27, 2017 | Advertising, Branding, Bruce Turkel, Speaker, Turkel
Uber, San Francisco, CaliforniaAttn: Mr. Travis Kalanick, CEO Dear Travis, Congratulations. You had the great idea to create a ride sharing app. And you put in the effort to make Uber incredibly successful. Thanks to your hard work, your company has reached a very...
by Bruce Turkel | Jan 31, 2017 | Advertising, Branding, Bruce Turkel, Speaker, Turkel
The Brand Battlefield The Trump administration banned immigration from seven predominately Muslim countries. Two days later Starbucks’ chairman and chief executive officer, Howard Schultz, marched onto the brand battlefield and promised the company will hire 10,000...
