by Bruce Turkel | Jul 19, 2010 | Uncategorized
Last week I travelled to Racine, Wisconsin to do a much-anticipated job for SC Johnson. As Dan Fogelberg sang, “The audiences were heavenly but the travelling was hell.” I’ll spare you the long drawn out story of my travel travails but suffice to say I wound up...
by Bruce Turkel | Jun 14, 2010 | Uncategorized
It’s been almost five weeks since the Deepwater Horizon disaster and barrels of oil continue to pour out of a broken pipe 5,000 feet below the ocean’s surface. “Green” BP is trying to stave off a PR disaster, red-faced politicians are playing to the...
by Bruce Turkel | Dec 8, 2009 | Uncategorized
I was meeting with a potential client today and all they wanted to hear about was what we could do for them in Social Media. After answering their questions about Twitter, Facebook and Trip Advisor and showing them some of the successful SM programs we’ve run, I...
by Bruce Turkel | Oct 12, 2009 | Uncategorized
If you are a baby boomer like I am, you probably remember the 60s television show, Bewitched. Mrs. Kravitz was the busybody next-door neighbor of the sitcom’s main characters, Darren and Samantha Stevens. Mrs. Kravitz was extremely nosy; always peeking through...
by Bruce Turkel | Sep 22, 2009 | Uncategorized
This speaks to the current POV that agencies who focus solely on brand building and marketing will have a hard time growing their business. Clients realize they can now do much of the marketing heavy lifting themselves — and very cheaply. Agencies who focus on...
