by Bruce Turkel | Feb 13, 2018 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
When Opportunity Knocks…Last Sunday was the Das Renn Treffen show in South Miami. Over 450 Porsches – from 60-year old 356s to brand spanking new 911 GT3s – were parked on the streets of South Miami. It’s the largest Porsche show on the Eastern Seaboard and probably...
by Bruce Turkel | Dec 5, 2017 | Branding, Keynote speaking, Leadership, Marketing & Advertising
Sometime in the 1980s, President Baking’s Murrays released a new cracker product designed specifically to compete with Nabisco’s Ritz Cracker. Murray’s product looked the same, tasted the same, and was delivered in a red and yellow package that looked like the Ritz...
by Bruce Turkel | Oct 31, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Rarified Results of Moving from an Organization to a Destination. A few years before my agency started marketing Miami, Time Magazine featured the city under the headline “Paradise Lost.” In September 2017 Miami International Airport reported record monthly...
by Bruce Turkel | Oct 4, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Prioritizing Time.One of the most difficult challenges I deal with is prioritizing time. I’ll bet you have this same problem. Of course there are days when prioritizing time is easy because my clients have problems that take all my attention. There are days when...
by Bruce Turkel | Sep 20, 2016 | All About Them, Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Local Politics Because “all politics are local,” today I want to talk about local politics. It’s easy to understand that between state congressional races, city and county commission seats, judge appointments, and more, local races can be very confusing and hard to...
