by Bruce Turkel | Mar 30, 2020 | Branding
Love In The Time of Choler… Coronavirus One of the fun things I do when I’m up on stage is play the harmonica. I often open my talks by performing Minuet in G by Johann Sebastian Bach followed by a blues number written by Sonnyboy Williamson. Why? Because I want...
by marketing.bruceturkel | Dec 11, 2019 | Branding, Building Brand Value
If you’ve been reading anything about the goings on at Art Basel in Miami, you’ve probably heard about the $120,000 banana. If you haven’t, here’s what my buddy Keith Harmeyer wrote about the most talked-about work of art at this year’s...
by marketing.bruceturkel | Sep 25, 2019 | Branding
The one hour, time-certain meeting convened at 10:00 AM. It’s 11:45 and we’re only about halfway through the agenda. The enormous conference table is completely surrounded, and even more people fill the folding chairs around the walls. A DOT engineer is...
by marketing.bruceturkel | Jul 24, 2019 | Branding, Building Brand Value
Regular readers of this blog know I’m an unabashed car fanatic. As a good buddy of mine (whose passions run to full-bodied cabernets) once told me, “I have a friend who says I’ve never met a wine I didn’t love for some particular nuance or reason. I...
by marketing.bruceturkel | Apr 24, 2019 | Building Brand Value
The speed of evolution is measured by the genetic changes of a species over time. If these genetic changes occur over a short period of time, the speed of evolution is defined as “fast.” Of course, “fast” is a matter of interpretation because, evolutionary speaking, a...
