by Bruce Turkel | Sep 18, 2011 | Uncategorized
I almost never meet people on airplanes — I guess my headphones and open laptop discourage conversation. But my good friend Bob Berkowitz, CEO of Multivision Video, often meets important people on planes. He believes that his American Airlines upgrades are worth every...
by Bruce Turkel | Dec 18, 2008 | Uncategorized
VIA guest blogger Owen Frager: Instinctively, every small business owner understands the importance of brand equity, even if they may not be able to define the idea. Marketing-speak aside, brand equity is how your customer recognizes why you are different and better...
