by Bruce Turkel | Feb 22, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. How do you feel about typos? I hate ‘em. The few times I’ve discovered mistakes in my blog posts (or worse, when you’ve discovered typos and called me on them) I die the death by a thousand cuts. Humiliating and eternally painful, typos...
by Bruce Turkel | Feb 16, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. Professional friends and clients often ask me to help them raise their fees. Although we could spend a lot of time talking about all of the alternatives, at the end of the conversation, there are two obvious ways to increase your fees:...
by Bruce Turkel | Feb 8, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. Blaise Pascal was a mathematician, physicist, inventor, and theologian who wrote “the heart has its reasons, whereof reason knows nothing.” He wrote it way back when in the seventeenth century. Pascal lived in France, so he actually...
by Bruce Turkel | Jan 11, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. “What’s the smartest business in the world?” How’s THAT for a catchy headline? Admit it, you opened this blog post simply to find out the answer to the question… What IS the smartest business in the world anyway? If I were a typical...
by Bruce Turkel | Dec 28, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Recently a reader of mine sent me a link to an article with the note, “Hey Bruce, why don’t you write this good?” (Click HERE for the direct link or HERE for the Apple News link) The article they shared was from The New Yorker magazine and was titled, “Florida Woman...