by Bruce Turkel | Nov 28, 2017 | Branding, Bruce Turkel, Keynote speaking, Leadership, Marketing & Advertising
You Cannot Square a Circle. “…so, they spend all this money, but they’re not doing it right,” my friend Mitch said. “I know there’s a big business there. All we have to do is square the circle.” “Huh? I interrupted. “What does square the circle mean?” You can’t turn a...
by Bruce Turkel | Sep 13, 2017 | Uncategorized
The computer I’m writing this blog post on is powered by a generator. That’s because I’m writing this post hours after Hurricane Irma cut its cruel swath through Florida and the Caribbean. First a quick update: we are fine, thanks. Our house is a bunker and held up to...
by Bruce Turkel | Sep 5, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
We’ve spent the last few weeks talking about my four-word rules for business success. My goal remains simple: I want to give you easy to implement tools, tactics, and techniques to make your business better. Each rule is only four words long because often that’s all...
by Bruce Turkel | Aug 21, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Make Business Simple – My Four-Word Rules For Success. #8 in a Series. We’ve spent the last few weeks talking about my four-word rules for business success. My goal remains simple: I want to give you easy to implement tools, tactics, and techniques to make your...
by Bruce Turkel | Jun 19, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Writing A Great Tagline Last night I noticed that Lexus has a new tagline. Even though I don’t drive one of their cars, I am a big fan of the company and their advertising. That’s because Lexus and their marketing professionals clearly understood the All About Them...
