by Bruce Turkel | Jun 17, 2008 | Uncategorized
What else can I say? I LOVE this ad for Lego.
by Bruce Turkel | Jun 17, 2008 | Uncategorized
Here are three compelling print ads for the new BMW 1 Series touting the superiority of the car’s rear-wheel drive. And here’s a question — If BMW believes their messaging is strong enough to turn people away from the 1 series front-wheel drive...
by Bruce Turkel | Jun 11, 2008 | Bruce Turkel
TIA- Bruce Turkel Keynote Every savvy marketer knows that an organization‘s brand is its identity in the marketplace. A brand executed with consistency signals far more than a look and feel, it signals a promise to customers that creates loyalty and ultimately...
by Bruce Turkel | May 20, 2008 | Uncategorized
A few weeks ago I wrote about the ads for LifeLock, the personal information security company that was so sure of their services that they posted the social security number of Richard Todd David, LifeLock’s CEO, online (see TurkelTalks blog post HERE). Now it...