Wal-Mart Gets Emotional

by | Sep 13, 2007 | Branding

As noted on Reuters, famed big-box retailer Wal-Mart is ditching their long-running slogan “Always Low Prices” and changing it to “Save Money. Live Better.” According to the article, “The new slogan comes as Wal-Mart is incorporating more of an emotional tone...

Tarzan To The Rescue Of The Rainforest

by | Sep 10, 2007 | Uncategorized

A beautiful new ad from the World Wildlife Fund to bring attention to the disappearing rain forest. Client: WWF Agency: Uncle Grey, Aarhus Creative Director: Per Pedersen Copywriter: Michael Paterson Art Director: Rasmus Gottliebsen / Jesper Hansen / Rasmus...

I’m Not Often Speecheless, But…

by | Sep 5, 2007 | Uncategorized

Airline Sacrifices Goats To Appease Sky God VIA Yahoo News KATHMANDU (Reuters) – Officials at Nepal’s state-run airline have sacrificed two goats to appease Akash Bhairab, the Hindu sky god, following technical problems with one of its Boeing 757 aircraft,...
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