by Bruce Turkel | May 1, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Innovation. Are you curious about innovation? Go to Amazon and count the number of books with “Think outside the box” in the title. If you have more patience than me, perhaps you’ll make it past the first three pages and at least 26...
by Bruce Turkel | Apr 24, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Sales
Shameless Selling. I had to go all the way to Croatia to learn about Shameless Selling. On a small pedestrian passageway high up in Dubrovnik’s Old Town, Frano Banić (pronounced “Ban-ich”) runs his family’s small restaurant. Frano’s responsibilities...
by Bruce Turkel | Apr 16, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Conmen, salesmen, and holy men. My morning email included a doom and gloom prediction from a sky-is-falling blogger who writes about small business issues. I’ve excerpted some of his predictions for you here: “The global economy is...
by Bruce Turkel | Apr 11, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Business Fundamentals. The Internet bubble burst right after Y2K. The real estate bubble burst after the middle of that same decade. And pretty much every other bubble burst after the COVID pandemic circled the globe. Why? There were lots of...
by Bruce Turkel | Apr 4, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Something you’ve never done before. Let’s talk about doing something you’ve never done before. For me, April has been the month for that. A few blogs ago, I wrote about what I discovered on my sailing trip through the...
by Bruce Turkel | Mar 23, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. The Sophomore Slump. This month marks the 50th anniversary of Elton John’s second album, Honky Château. The record was John’s second release and his first number-one album. But even more impressively, it was followed by six more...