by Bruce Turkel | Jan 2, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How I learned about treating customers with respect. Years and years ago, I came up with a brilliant idea for attracting new business. In my daily scouring of newspapers, magazines, and other media (thankfully, this was before the Internet), I’d look for...
by Bruce Turkel | Dec 26, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Scratches, scrapes, scars, and scuffs Regular readers of this blog know I’m an unabashed car fanatic. A good buddy of mine (whose passions run to full-bodied cabernets) once told me, “I’ve never met a wine I didn’t love...
by Bruce Turkel | Dec 19, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Prepare Your Business for the New Year: A Fresh Start with Purpose As we approach the end of this year, it’s a good time to take a moment and step back to evaluate your progress and prepare your business for the new year....
by Bruce Turkel | Dec 12, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Do what I say, not what I do When my sister and I were little, maybe eight and ten years old, we were sitting in the kid’s service in Temple. That day, the Rabbi’s sermon was about where kids could find God. The rabbi...
by Bruce Turkel | Dec 6, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Fire your client. You know that one client you wish you didn’t have? The one who makes you cringe every time you pick up your ringing phone and see their name on the caller ID. The one who reminds you that nothing you do is ever...
by Bruce Turkel | Nov 28, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video The Value of Diplomacy I was traveling from one speaking gig in Michigan to another at a rustic resort in upstate Wisconsin. The quick flight between the speech venues was from one tiny regional airport to another. We passengers were...
