by Bruce Turkel | Oct 26, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Last week we talked about disruptors. This week we’ve got a great example of disruption called Babyfonics Genius. And if you have a child or grandchild who’s learning to read, you’ll really enjoy this post.New mother Heidi Dobbs was busy teaching her pre-school...
by Bruce Turkel | Oct 20, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The two guys sitting next to me on the plane disrupted my peace and quiet by chattering away like old friends. I couldn’t open up my laptop until we “reached a comfortable cruising altitude of 10,000 feet” so I was stuck listening to them even though I really didn’t...
by Bruce Turkel | Oct 12, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The more I write about how critical it is to discover and express both your authentic self and your customers’ deepest desires in your brand, the more questions I get. Many are about how one can discover the true self they should be promoting, or how to know exactly...
by Bruce Turkel | Oct 5, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Road warrior and brand expert Bruce Turkel travels as a competitive sport. The CEO and executive creative director of marketing consulting firm Turkel Brands travels lightest. by Robert Hackett @rhhackett OCTOBER 1, 2014, 10:00 AM EDT I travel almost every week,...
by Bruce Turkel | Sep 28, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
I need three hundred thousand dollars. Come to think of it, maybe I need half a million dollars. I’m not really sure. I just know I have to own Singer Vehicle Design’s restored, reimagined, and reborn Porsche 911 and that’s about what they cost. The price is variable...
by Bruce Turkel | Sep 24, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Those of us who use the Internet to send marketing materials run the risk of sending unwanted emails – SPAM – to our distribution list. Sometimes it’s inadvertent – people sign up for all sorts of things they later decide they don’t want and often people sign up their...