by Bruce Turkel | Sep 23, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How to Keep Winning After a Big Win Why Great Brands Evolve Their Strategy After Success Click HERE to watch: How to Keep Winning After a Big Win: Brand Strategy After Success Victory feels like the end of the story. You hit your numbers. You closed the deal. The...
by Bruce Turkel | Sep 16, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Branding Authenticity: How to Know When It’s Real Discover the moments that prove a brand is authentic, purposeful, and built on emotional connection Click HERE to watch: That One Defining Moment on the Expo Floor Waiting for my turn to keynote at NAMM, the big music...
by Bruce Turkel | Sep 9, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
What Hate Mail Taught Me About Personal Branding, Empathy, and Perception How empathy, perception, and trust define the personal brand you leave behind Click HERE to watch: Personal branding has become one of those buzzwords tossed around like confetti at a New Year’s...
by Bruce Turkel | Sep 2, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Why Great Performers Always Give More Than Expected What Brands Can Learn from Live Acts That Create Lasting Connections. Click HERE to watch: Why Great Performers Always Give More Than Expected Everyone expects you to deliver what you promised. That is the price of...
by Bruce Turkel | Aug 25, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Cracker Barrel’s Logo Backlash Isn’t the Point. Brand Responsibility Is. Why Responsible Rebrands Protect Customers, Employees, Shareholders, and Culture Click HERE to watch: Cracker Barrel’s Logo Backlash Isn’t the Point Cracker Barrel recently rolled out a rebrand...
by Bruce Turkel | Aug 19, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
MS NOW Rebrand: Why MSNBC Changed Its Name Inside the strategy behind MS NOW, the rebrand that signals survival, not style, for a media giant. Click HERE to watch: MS NOW Rebrand: Why MSNBC Changed Its Name MSNBC is changing its name. Here’s what happened, and why...
