by Bruce Turkel | Jun 26, 2008 | Bruce Turkel
Many thanks to Media Bistro and their Agency Spy for their kind words on our new campaign. We always appreciate a little love from such a well respected site. Cheers!
by Bruce Turkel | Jun 11, 2008 | Bruce Turkel
TIA- Bruce Turkel Keynote Every savvy marketer knows that an organization’s brand is its identity in the marketplace. A brand executed with consistency signals far more than a look and feel, it signals a promise to customers that creates loyalty and ultimately...
by Bruce Turkel | Dec 19, 2007 | Bruce Turkel
I generally think eCards are the lazy man’s way to send holiday greetings. But thanks to technology and creativity, here are a few that are rather well done. BC Hydro, Tourism Australia, and TURKEL.
by Bruce Turkel | Oct 23, 2007 | Bruce Turkel
Of course you’ve heard how blogs are the new fashion for every business under the sun. But what you probably haven’t heard is how some people are using this powerful tool to make the world a better place by raising awareness for humanitarian causes. Click...
by Bruce Turkel | Aug 21, 2007 | Branding, Bruce Turkel
In the highly competitive world of sports marketing, companies have to guard their brands very carefully. So even superstars Ray Lewis and Kobe Bryant (who were eventually cleared of the allegations against them) ended up waiting months for a sponsorship opportunity....
by Bruce Turkel | Mar 30, 2007 | Branding, Bruce Turkel, Marketing & Advertising
Have you seen Australia’s new tourism campaign — So Where The Bloody Hell Are You? If you live in Dubai, Singapore or Canada you probably won’t. That’s because those countries censored the ad for three different reasons. Canada doesn’t...
